1) Price: Consumers looking to avoid fake goods will, in some cases, ignore any too good to be true prices advertised on the internet; but counterfeiters are becoming wiser and realising that they have more chance of fooling shoppers the less they reduce the price. Therefore, it is important to know the genuine recommended retail price of the dress and then use this as a benchmark. If there is a discount of any significance – even if it’s just 10% or 20% off – it’s always worth doing some further research to see if these savings are legitimate. 2) The Website: Counterfeiters can be extremely good at creating fake websites that appear genuine, making it difficult for shoppers to make the righ
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